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Respondent profiles

Geographical spread between

November 2016 and February 2017, our researchers — the global market research agency Ipsos — conducted 1,698 interviews with employees of large companies in 14 APAC territories: Australia, Mainland China, Hong Kong, India, Indonesia, Japan, South Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand and Vietnam. The interviews were conducted online in local languages on an anonymous basis covering a mixture of company sizes, job roles and industry sectors.

Company size - number of employees globally


Industry sector*


*The remaining percentage of industry sector respondents not presented above relates to unspecified sectors.


Role & Age


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